73 Questions | Vogue

In 2014, I was a digital artist making a bunch of weird, artsy, exhaustive one-take videos. I was asked to pitch a concept for Sarah Jessica Parker. I wanted to ask her 100 questions in an impressive, one-take execution. My friend Vince Peone came up with the idea for SJP to look at the camera. 100 questions was too many for all of us on set, so we cut the questions down to 73... and the rest is history.

Six years - and 600M views and 70 interviews later - 73 Questions continues to be a thing that inspires tens of thousands of people around the world to make it their own.